Job summary
We have an exciting opportunity for a Social Media Video Officer to join our Social Media and Video team. You will be responsible for helping drive the content and video strategy for Imperial College London and producing engaging, entertaining and informative content for Imperial’s central Social Media channels, with a particular focus on short-form video platforms.
A creative thinker with strong video production skills, the postholder will help to transform Imperial’s Social Media presence and approach to short-form video, and will be passionate about Social Media and its role in strengthening our community and public profile.
Imperial’s international reputation for excellence in teaching and research sees us consistently rated in the top 10 universities worldwide. The Communications Division is vital to building and maintaining the university’s brand, image and reputation, sharing our stories, and creating lasting connections for and with our community.
Duties and responsibilities
The Social Media Video Officer will help drive the content and video strategy for Imperial and is responsible for producing engaging, entertaining and informative content for Imperial’s central Social Media channels.
The postholder will work closely with the Head of Social Media and Video and the Social Media Manager to create and execute content strategies for Imperial’s short-form video channels: TikTok, Instagram Reels and YouTube Shorts. They will also support the wider Social Media team on producing video and other digital content and posting across Imperial’s full suite of Social Media channels, including Twitter, Facebook, Instagram and LinkedIn.
Additionally, they will support the Social Media Manager on the creation and sharing of content for cross-College campaigns as well as the monitoring of Social Media posts and responding to comments, messages and queries.
The postholder will manage our TikTok Creators and Social Media Ambassadors working closely with our student content creators on producing engaging and authentic video content for student audiences.
As a member of the Communications Division, they will help to achieve widespread understanding of Imperial’s mission, vision and aims, and assist in building and maintaining our brand, image and reputation.
Essential requirements
To perform this role successfully you will have:
- A passion for vertical video social platforms and creating innovative short-form video content
- Experience of managing and/or contributing to Social Media channels in a professional setting and knowledge of current Social Media trends
- Experience of all aspects of the video production process, from drafting project briefs and storyboards through to filming and editing
- Expertise with mobile editing apps such as CapCut, InShot or similar, as well as experience of desktop video editing software such as Adobe Premiere Pro
- Experience of producing engaging and creative digital content for different audiences and channels
- Knowledge of writing for web best practice and digital content accessibility standards
- An outstanding level of organisational skills
Further information
For informal enquiries, please contact Martha Salhotra, Social Media Manager: [email protected]