Senior Social Media Officer

Senior Social Media Officer
Ref: RCN02363
Grade F, £52,839 (including inner London weighting of £5094)
London HQ/flexible location
Imagine being faced with a world of exciting possibilities that could ultimately enable you to support our members and help shape the health policies of the future. As the UK’s largest trade union and professional body for nursing, we support over half a million members with unwavering loyalty and total commitment. We represent and develop them, support their practice and lobby on their behalf to make a positive difference to their working lives.
We're accredited with Investors in People Silver Standard. Our people are our greatest asset, and we want people who can contribute to our purpose in line with our values.
The Senior Social Media Officer is responsible for overseeing, developing and delivering the RCN’s strategic approach to Social Media and working with colleagues across the organisation to ensure best practice for regional or nursing specific Social Media accounts.
As our Senior Social Media Officer, you’ll use your extensive background in Social Media management to advance how the RCN’s uses Social Media, delivering high-quality content that engaged our members and stakeholders in our strategic priorities. You’ll use your knowledge of social listening and reporting to build on our foundations and help us grow our channels even further. It's a great way to build your knowledge and develop your potential.
To join us you’ll need significant experience in Social Media management, including crisis management and protecting organisational reputation; experience using social listening tools to understand the external landscape and bringing recommendations and learnings into your work; and the ability to work in a fast-paced directorate to deliver high-quality, engaging content targeted by channel and audience to achieve our strategic objectives. You may have a background from the health sector and/or a membership organisation.
To succeed at the Royal College of Nursing all you need to do is think bigger, better and brighter. And with an attitude like that, anything’s possible.
*What we offer you*
We expect you to look after our members. And we expect you to be rewarded for it. We offer an impressive range of benefits, a broad range of learning development opportunities and an award-winning health and wellbeing programme. We offer annual leave up to 32 days plus bank holidays and three additional days for the Christmas break plus generous maternity, adoption, paternity, and shared parental leave packages.
*We offer a competitive pay structure with annual pay progression until you reach the top of the salary scale. We normally offer new employees the first point of the salary range, although you may be able to negotiate a higher starting salary depending on your skills, experience and current salary.
What we deliver for our members is wide and varied so when it comes to how we work one size doesn’t fit all. We also know that to empower our people to do their best work, they must be able to balance the demands of work and home. We are a diverse organisation and understand everyone has different needs and many of our employees enjoy flexible working enabling them to deliver results whilst having a good work life balance. Departments and directorates have their own hybrid ways of working which put the needs of the service they deliver – whether that’s to members or to colleagues - at their heart, in alignment with our hybrid working core principles. At the RCN it’s unlikely you will work from home for all of your working time. Equally no one is expected to work solely in the office unless your role requires it. You can find out more by having a discussion with the recruiting manager.
*Our selection process*
Please submit a supporting statement demonstrating how you meet the criteria for this role. You may not be shortlisted if you don’t.
We want your experience applying for a job with us to be the best it can be. We may hold our interviews and assessments in person or by video call If you foresee any problems, please let us know.
As a proud member of the Disability Confident employer scheme, we actively encourage applications from people with disabilities.
*Contact details*
For more information or for an informal discussion about the role please contact Emma Selim, Campaigns Manager on emma.selim@rcn.org.uk
For more information about the recruitment and selection process please contact recruit@rcn.org.uk
Closing date: 3 March 2024.
Interview & Assessment Centre: 19 March 2024 & 27 March 2024.
Job Types: Full-time, Permanent
Salary: £52,839.00 per year
Benefits:
* Company pension
Work Location: In person
Reference ID: RCN02363