Address
Form of work
SalaryJob Title: Social Media Officer
Reporting to: Digital Marketing Manager
Location of work: Flexible. This post holder can be based in our London office or a hybrid approach working from home with office visits as required, we continue to seek to enable flexible and remote working. The role will involve some irregular travel throughout England and Scotland.
Contract type: Ideally full-time, 35 hours per week, although part time / flexible hours may be considered. The role may require occasional evening and weekend work
Contract Length: Permanent
Salary: £31,500
BACKGROUND
Magic Breakfast is a registered charity providing healthy breakfasts to children and young people in the UK who arrive at school too hungry to learn, and expert support to their schools. Over 200,000 children and young people are on roll at Primary, Secondary, ASL / Special Educational Needs Schools and Pupil Referral Units that the charity works with, in disadvantaged areas of Scotland and England. Providing breakfast ensures that children start their school day with the energy and nutrition they need to be able to make the most of their morning lessons. Magic Breakfast also undertakes research, and campaigns for long-term solutions to end hunger as a barrier to learning.
This is an exciting time to join Magic Breakfast if you wish to make a difference to the lives of children. We are expanding our team to meet the challenge of ending child morning hunger, both for now and for good.
JOB PURPOSE
As part of the Brand and Marketing team, the Social Media Officer will lead on Social Media strategy for the organization, working closely with teams across Magic Breakfast to develop and diversify our presence on Social Media. Through innovative, compelling content creation the Social Media Officer will raise awareness of our work and the Magic Breakfast brand. The role's aims are to reach and engage new audiences and to strengthen brand advocacy with exisiting target audiences.
KEY RESPONSIBILITIES
- Develop Magic Breakfast Social Media channels to grow an engaging environment for people with lived experience of childhood morning hunger and our wider supporter network.
- Develop and deliver effective strategies that optimise and grow our Social Media channels.
- Liase with both Magic Breakfast and corporate partners' design, PR and Social Media agencies to deliver effective and timely campaigns
- Monitor, improve (through testing and optimisation) and report on the performance and effectiveness of Social Media content and campaigns
- Write impactful and engaging social posts, sourcing approprtiate imagery and developing video content in collaboration with the Multimedia Producer.
APPLICATION PROCESS
A clear alignment with Magic Breakfast's values and mission will be an important differentiator between applicants. The successful candidates will be enthusiastic and energetic, bring integrity, be willing to commit time to the role, and be passionate about addressing hunger as a barrier to education.
While Magic Breakfast welcomes applications from everyone, to better serve its communities it has has identified that we would particularly benefit from: young people earlier in their careers, people who have lived experience of poverty, navigating socio-economic adversity or were eligible for free school meals, and people from a minority ethnic background
Should you wish to discuss the role before applying please email our People and Culture Team, hr@magicbreakfast. com
Shortlisting - 28th and 29th May
First interview - 4th and 5th June
Second interview – 11th June
