Brand Content Copywriter - LondonThe Brand Content Copywriter will work closely with the Brand Content Manager to deliver high quality, engaging copy across a range of formats (both digital and print). The Brand Content Copywriter will be responsible for ensuring the tone of voice for our brands are upheld.Your main duties as a Content Copywriter:Create website landing pages optimised for searchOptimise existing landing pages in line with keyword recommendations from digital teamWrite compelling destination focused blog articles which balances both SEO and engaging storytellingCraft engaging, click-worthy captions that stand out from the crowd on social mediaWork alongside wider content team to deliver magazine articles (print)Ensure brand tone of voice is upheld across all touchpointsRevise existing landing pages and website copy to ensure content remains fresh and up to dateTake ownership of hotel level content matrices, ensuring all details and information remains accurateWork with the wider content team to challenge conventions and offer fresh and exciting storytelling across all brand touchpointsResearch and interview artists, influencers and people of interest for articles and videosProduce video scri...