Digital Marketing Lead

We are a multi-award winning, creative and innovative charity, with high ambition in the fundraising and communications arena. We are recruiting for a Marketing Lead who will be responsible for creating and implementing marketing plans for the Communications and Campaigns team that engage the public through music, art, gaming, sport and other creative industries (including film, fashion and TV) for campaigns including Day of the Girl concerts, Secret 7, Sound and Vision, Jingle Jam, Brits Week concerts (among others). You will help activate these campaigns with the goal of generating funds and increasing our brand presence. Your role will also include project managing and coordinating members of the Communications and Campaigns Team (and external agencies) over the campaign cycle across digital channels, PR, Digital Marketing, design, content and narrative creation.

You will be the marketing expert for War Child, working side by side with creative teams both inside the Fundraising Engagement Department and across the organisation to design marketing plans, ensuring that the creative, content and narrative elements add significant value, and most importantly provide a WOW factor to our work. You will both be able to come up with imaginative ideas and see that they are implemented flawlessly, but also have exceptional organisational and project management skills that bring this work together.

If you have the following qualities, we'd love to hear from you:

• Highly experienced marketeer and project manager.
• Have a track record of leading on the successful creation and implementation of marketing campaigns that engaged audiences through music, art, gaming, sport or other creative industries.
• Good knowledge around the nuances of creative industries or a background working with a marketing focus in a creative industry, for example, music, art, gaming, sport, etc.
• Can demonstrate a track record of creative ideation and flare that has added significant value to marketing performance of campaigns.
• Extensive project management experience to deliver on multiple complex campaigns across a range of channels and specialisms concurrently.
• Excellent organisational and coordination skills, with a track record of utilising project management tools and processes that hold colleagues accountable to delivery.
• Analytically strong and able to take an evidence-led approach to enhancing marketing performance pan-channel.
• Strong track record of deploying marketing approaches to optimise engagement. 
• Good understanding of digital analytics platforms, data capture, monitoring and tracking and how to utilise this to improve digital performance of campaigns.
• Excellent communication and interpersonal skills, with a high degree of emotional intelligence to deal with a variety of and internal and external stakeholders and the ability to build effective working relationships at all levels.

More information about the responsibilities and expectations for the role can be found by selecting "Apply via Website". We look forward to receiving your application. 

We recognise the considerable benefits that flexible working can bring and are happy to discuss any possible flexible working options with our employees from hiring. For most roles, the following types of flexibility are usually possible: flexible hours, occasional working from home and compressed hours.

Join us and be part of a team dedicated to ensuring a safe future for every child affected by war.