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SalaryGlobal Marketing Manager - £70,000 per annum - Remote
A new role has become available for a successful Marketing Manager to join the team of a rapidly growing Medical Innovation Firm, that focus on creating medical devices. Reporting into the company CEO, this role will be pivotal in shaping the company’s marketing strategies across international markets. This dynamic position requires a blend of creativity and strategic thinking. The role can be based anywhere in the UK with the remote working set up.
Responsibilities include:
Market research and analysis; conducting thorough research of global markets to understand consumer behaviour and competition. Identifying emerging markets and analyse data to discover new opportunities and tailor marketing efforts.
Global campaign development; collaborate with cross-functional teams to develop compelling promotional material with consistency in brand messaging, ensuring regional and cultural appropriateness.
Product positioning; determine which products and services are best suited to specific markets, developing strategies for successful market entry. You will work closely with product teams to achieve alignment with customer needs.
Brand management; monitor brand perception and brand integrity, ensuring consistent messaging across all touchpoints.
Metrics and performance evaluation; set clear KPIs for marketing initiatives, regularly evaluating campaign performance and adjusting strategies if needed.
Skills required:
- Bachelors degree in Marketing, Business or any other related field.
- circa 7 years of experience, preferably with exposure on a global or international level.
- Strong analytical skills and ability to interpret market data.
- Excellent communication and interpersonal skills.
