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Form of work
SalaryWe’re looking for a talented, experienced marketing professional to help deliver a comprehensive programme of campaigns and content – supporting exciting growth across multiple solutions and industry verticals.
In the role, you’ll leverage the full marketing mix to promote our products and services. You’ll play a key role helping the Marketing Team to develop the company’s strategic approach, then lead on the successful execution of our plans.
Responsibilities
- Lead on the development of our brand identity, tone of voice and messaging.
- Identify and execute relevant opportunities for media coverage.
- Plan and deliver inbound and outbound campaigns in line with the company plan.
- Create and distribute materials which generate target enquiries for the business.
- Report on success and areas of improvement across our lead-generation programmes.
- Understand and bring to life our customer pain points and value proposition.
- Produce content and collateral that supports successful sales execution.
- Manage the storage and distribution of our comprehensive asset library.
- Collaborate with and manage suppliers, agencies, third parties and partners.
- Represent the company and our brand in the industry as required.
- Engage in team planning sessions and present updates on project progress.
What we need from you
- Experience creating and delivering comprehensive marketing campaigns.
- SCO Marketing Skills.
- Adobe creative suite experience.
- Demonstrable advanced use of typical marketing platforms such as CRM, marketing automation, content management systems and more.
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Experience in setting up and optimizing Google Adwords campaigns.
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.
- Proven track record creating various short- and long-form content.
- Ability to lead projects and support/manage other stakeholders through the process.
- Understanding of business challenges, buying processes and how to position solutions for senior decision-makers.
- First-class planning and organisation.
- Enthusiasm, positivity, and a solution-focused mentality.
Hours: Mon. to Fri 09.00-17.00
