Are you a Brand Marketing professional looking to get into the exciting and challenging dental and aesthetics sector? We are on the hunt for someone with a strong understanding of brand strategy to join our busy team for a period of 6 months.
Our business and team are transforming, and you’ll work alongside your line manager, the Head Of Marketing, to lead major changes in our brand strategy and deliver a brand transformation project. As such, you will be creative, enthusiastic, and keen to make your mark and suggest new ideas in a fast-changing landscape.
Duties & responsibilities:
- Deliver DD brand refresh including brand strategy, communication framework, brand guidelines, channel, and category marketing strategies.
- Manage agency partners to work is delivered on time, to budget and to expected quality.
- Develop an omnichannel content strategy including an operational delivery plan; establishes best practices for internal content team.
- Translate brand elements into plans and go-to-market strategies; establishes and embeds marketing campaign planning process.
- Drive roll out of brand guidelines across the business.
- Partner with CRM Manager to build campaigns and content for key customer journeys.
- Support Head Of Marketing to establish brand KPIs and measurement.
- Develop supplier marketing strategy in partnership with commercial team.
- Develop trade press and PR strategy that represents updated brand strategy and supports wider business goals.
- Support development of marketing operations GTM process – planning & delivery
Skills & experience:
- 4+ years’ experience as Brand Manager or Senior Marketing Manager
- Proven ability to develop and deliver brand and marketing strategies; B2B experience preferred
- Strong understanding of full marketing mix and how to develop successful omnichannel campaigns
- Strong analytical skills coupled with creative mindset
- Excellent communication skills; ability to communicate value of brand marketing to senior stakeholders
- Outstanding knowledge of marketing best practices; up to date with marketing trends
- Ability to work independently and proactively build relationships across the business
- Strong problem-solving skills with a bias for action
What we offer?
- Discount portal including gym memberships, shopping and days out
- Company pension with Aviva and a
- Access to a Virtual GP Service & EAP
- Eye test vouchers and access to an Employee Assistance Programme
- Enhanced holiday entitlement – 33 days in total, including Bank Holidays
Who are DD?
DD offers specialist products, equipment and support services to the Dental and Aesthetic markets across the UK and Republic of Ireland. In 2022 we won ‘Outstanding Business of the Year’ from the Dental Industry Awards. We are rapidly growing and our vision is to become healthcare’s first choice for clinical treatment solutions.