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SalarySet up by our visionary founder, The Jamie Oliver Group is a global and integrated food brand with a mission to help build a healthier, happier world through the joy of food.
From media and restaurants to products, partnership and Ministry of Food, every part of our diverse business has a key role to play in making it easier for people to cook and enjoy better, healthier, more sustainable, and joyful meals. Whether that’s in our homes, in restaurants or workplaces.
As a proud B Corp, we are committed to educate and inspire people, workplaces, schools and communities all over the world, to help make better choices, one meal at a time.
At The Jamie Oliver Group we celebrate the fact that everyone is different and we treat every colleague with dignity and respect. We know that diverse and inclusive teams help us deliver our best work, and we love to see applications from groups who are currently underrepresented in the creative industries.
Position:
The Performance Marketing Manager will play a key role in developing our growth marketing activities - driving sales of Jamie Oliver products across all distribution channels, acquiring and retaining customers via our own DTC channel, driving audience and revenue growth.
Your responsibilities include:
- Assist in developing and delivering marketing strategies across key product partners. Managing marketing campaigns from research and development stage through to retailer pitches, execution and post campaign analysis
- Lead on product marketing projects which will vary from digital marketing and social media campaigns through to in-store PoS or recipe content and asset development
- Help drive the planning of Performance Marketing plans across all areas of the business
- Plan and execute effective Performance Marketing campaigns across paid and owned channels including optimisation, and day-to-day execution of paid media, ad grouping and audience targeting
- Monitor, analyse and report on campaign performance, and manage budgets, making data-driven optimisations to improve ROI
- Develop content briefs and organise shoot days with Jamie where relevant. Briefing content & marketing collateral to internal teams, and delivering marketing assets to Licensing Partners.
Requirements:
- Experience in a digital performance or acquisition role planning and executing campaigns utilising social, CRM and digital display channels
- E-commerce experience is key. Familiarity with Google, Meta and TikTok platforms, as well as affiliate marketing
- Experience in managing and segmenting customer data and creating meaningful, compelling customer journeys and experiences.
- Retail marketing experience - familiarity with ways of working with retailers, planning cycles, point of sale development, shopper journey in-store & online.
- Understanding of Licensing business and experience in managing licensing partnerships.
- Brief writing experience with excellent command of written English
- You are commercially minded with an ability to interpret data, optimise based on insight, and pivot when required.
- Strong IT skills, particularly in the use of either Google or Microsoft Office
- The job holder will likely be degree educated - preferably in Marketing or a Business related discipline
- A self-starter who is adaptable to change
- Strong communication, teamwork and collaboration
- Ability to work effectively under pressure and to tight deadlines
Other information:
- A friendly and supportive company culture in a creative office
- Competitive Salary & Bonus
- Hybrid Working
- Private Medical Cover
- Life Insurance & Permanent Health Insurance
- Access to an Employee Assistance Programme at no cost
- Access to a corporate Classpass membership
- Lots of Training and Development opportunities
- 30 days Holiday, plus half a day for Christmas shopping
- Fabulous food perks including free breakfast at the office & affordable and delicious lunches prepared on-site by our very own staff chefs.
- Excellent company discounts such as 50% off food when you dine in Jamie Oliver Catherine St and access to a CODE Hospitality app which gives you exclusive discounts in your favourite restaurants, bars and hotels around the UK
- Social events, workshops, discounted gym membership, plus subsidised massage appointments on site
This is a permanent role beginning at the end of April. Please submit a Cover Letter and CV to be considered for the role.
