Marketing And Corporate Affairs Consultant

We are passionate about creating and delivering personalised interactions that our customers love and that deliver the best possible outcomes for our customers making banking fairer, more rewarding and for the good of Society.

To achieve this, we are on an exciting journey to redefine our marketing personalisation strategy which will ensure we drive an increase in customer satisfaction, member financial benefit and commercial growth. It’s an exciting time to join the team as we are embarking on a significant uplift in our capability with a multiyear programme of investment in people, data and technology to support the delivery of our new strategy.

This role specifically sits within the ‘Personalisation and Performance team’ and you’ll be working with our Personalisation Manager in the Personalisation Strategy and Decisioning team.

As our Personalisation consultant, you will play a critical supporting role in our overarching personalisation strategy and whilst we transition to end state support the personalisation manager in identifying and delivering on opportunities that move our customer experience forward, utilising the tools and marketing channels at our disposal today. You will work closely with our creative, data and analytics teams to prioritise these deliveries and ensure that we have the value cases in place to gain support from the wider business, and, in time, playback performance to optimise activity.

At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected.

For this job you'll spend at least two days per week, or if part time you'll spend 40% of your working time, at one of our offices. If your application is successful, your hiring manager will provide further details on how this works. You can also find out more about our approach to hybrid working here.

If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can.

What you’ll be doing

Supporting the Personalisation Manager, working within an emerging and evolving team, you’ll be responsible for:

• Delivering work as part of the ‘Personalisation Squad’, collaborating with creative and data solutions teams to bring our strategy to life, delivering opportunities to test, learn and improve our ability to deliver personalised interactions across our Internet bank & Nationwide App estates, in time, expanding into other marketing channels such as Email and co.uk.
• Working with our Planning and analytics functions to ensure that all work has a “value” and can be prioritised for delivery accordingly. Ensuring that campaigns are set up to be measurable and demonstrate value to the society within an agreed methodology.
• Helping to increase the profile of the team, supporting working relationships across Customer, Brand and Engagement as well as the wider business, including Data Privacy, Legal and our retail colleagues.
• You will support the management team in delivering regular stand ups detailing changes in priorities, campaign support and initiative performance.

About you

You will be an experienced Marketing and communications professional and ideally you will also bring experience from a financial services background with the following:

• Experience of working in a range of Marketing and/or engagement roles delivering effective marketing campaigns, specifically owned media channels both offline and online
• Some experience and knowledge of regulation such as GDPR and PECR would be advantageous.
• Excellent planning & organisational skills and the ability to manage a breadth of multiple competing priorities and deliverables with a history of excellent decision making and critical thinking.
• Excellent communication, influencing and stakeholder management skills.
• A proactive, collaborative and solution-oriented approach
• Comfortable understanding, analysing and interpreting complex data and insight to inform decision making and playing back to stakeholders
• A passion to innovate and ability to test & learn and challenge the status quo.

Our Customer First behaviours are all about putting customers and members at the heart of how we work together. You can strengthen your application by showing the behaviours that resonate with you, and how you might have already demonstrated these.

• Say it straight - This is about being honest and direct with good intent and saying what needs to be said in the room. It’s also about being clear, precise, and using language that we and, importantly, our customers and members can understand.
• Push for better - This is about aiming high and constantly looking for better in how we work together and serve our customers and members.
• Get it done - This is about prioritising what will have the greatest impact, being decisive and taking accountability for delivering on the end-to-end outcome.

We know applying for jobs can sometimes feel like you’re sending an application into a black hole. We review each application individually. So, it’s a good idea to call out your most relevant experience on your application to give yourself the best chance.

The extras you’ll get

There are all sorts of employee benefits available at Nationwide, including:

• A personal pension – if you put in 7% of your salary, we’ll top up by a further 16%
• Up to 2 days of paid volunteering a year
• Life assurance worth 8x your salary
• A great selection of additional benefits through our salary sacrifice scheme
• Gympass – Access to a range of free and paid options for health and wellness.
• Access to an annual performance related bonus
• Access to training to help you develop and progress your career
• 25 days holiday, pro rata

What makes us different

Nationwide is the world’s largest building society. With over 15 million customers, we have a relationship with almost a quarter of the UK’s population. We’ve got the scale to compete with the big banks, but we’re not a bank.  
 
As a building society, we’re owned by our members – that’s our customers who have their current account, mortgage or savings with us. It means we can do things differently to deliver our Purpose – Banking – but fairer, more rewarding, and for the good of society.  
 
When you work at Nationwide, you can experience that difference for yourself. You’ll be part of a high-performing, purpose-driven organisation that offers rewarding career experiences and a highly competitive range of benefits to match. You’ll also be joining us at an important time as we seek to reach more and more people in the UK. We want everyone in the UK to know that they don’t have to bank with a bank. They can choose a modern mutual instead.  

What to do next

If this role is for you, please click the ‘Apply Now’ button. You’ll need to attach your up-to-date CV and answer a few quick questions for us.

We respond to everyone, so we will be in contact shortly after the closing date to let you know the outcome of your application.

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